Ways to Grow your Blog with Pinterest

Pinterest is one of the social media platforms that you can use to engage and drive traffic to your blog. In fact if you use Pinterest in the best way, it can be the biggest source of traffic to your blog. In this post we look at some of the things that you need to work on in order to fully benefit from Pinterest.

Use an Enhanced Profile

You can enhance your profile by doing the following:

  • Change your profile to a business page.
  • Verify your website URL.
  • Add keywords beside your name like if you are an event planner, add ” Event Planner” on it.
  • Include links to social networks.
  • Create a custom URL.
  • Since you have a business page, it does not make sense to put your profile picture there, it will be better if you use a profile photo relevant to your industry.
  • Incorporate Keywords in your bio.
  • Add your location to boost local traffic.
  • Then remember to Turn off your ” Search Privacy” settings.

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Pin Correctly

  • Write a valuable and engaging description.
  • Include keywords e.g. #hashtags, mention people and add your URL in your description.
  • Add the correct source URL. Add your URL if you own the content.
  • Use large, tall and eye-catching images.
  • Do Not use URL shortening such as bit.ly, goo.gl etc.  since these are blocked.
  • Use search-friendly filename for images and add keywords in it.
  • Use rich pins to add more details to your content and make it more informative.  Ways to grow your blog with Pinterest

Pin Strategically

  • Pin regularly and consistently.
  • Use auto-schedule tools to keep your pinterest fresh.
  • Add the ”Pin It” button to your browser to easily pin content from other sites.
  • Add more pins that your targeted audience will love.
  • Get influencers to pin your content.
  • Find out what your competitors are pinning and their most popular pins.
  • Test with Pinterest Analytics which content gets most pinning and add similar pins.
  • Create content related to current trends or events.
  • Share pins related to current trends or events.
  • Avoid self promotion. Pin preferred images without human faces.
  • Pin older content again to other relevant boards.
  • Pin other type of content such as Videos or animated gifs.

You can also read: 8 Tips to Step up your Social Media Game in 2019 and Beyond

Optimize your Boards

  • Create specific board Title
  • Write clear description and inject some keywords.
  • Use enticing cover photos to grab people’s attention.
  • Add enough pins in each board to make them look complete.
  • Create ” Top Pins” boards. It’s a way of convincing your visitors to pin them again.
  • Put your best boards to the top row.

Use Pinterest Widget

  • Use the ”Pin it” button to your blog. Add to your site URL in your images ALT tags.
  • Add a share button to your site.
  • Embed a board widget to your site’s sidebar or footer.
  • Embed a related pin within your blog post.

Lastly Engage

  • To engage your audience, you need to Reply to comments, or like pins of people who pin your content.
  • Invite contributors to pin on your board or join boards.
  • Connect your social media accounts to pinterest.
  • Follow people in your industry or Niche.
  • Run a contest directly on your site.
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Author: John Mulindi

John writes on a variety of topics. He blogs on topics ranging from social media marketing (SMM), search engine optimization (SEO), search engine marketing (SEM), email marketing, business, personal finance tech, entrepreneurship to personal development. In free time he likes watching football, reading, listening to music and taking nature walks.

57 thoughts on “Ways to Grow your Blog with Pinterest”

  1. Thanks for sharing your recent blog post about growing blog traffic with Pinterest. I found your tips on using the “Pin It” button, adding share buttons, and embedding a board widget to the site’s sidebar or footer helpful. Your advice on enhancing the Pinterest profile and pinning strategically is also valuable. Thanks again for sharing these actionable strategies!

  2. Wow your post is so informative. I am new and now learning everything about Pinterest. I will follow your tips. Fingers crossed. Thank you for sharing

  3. Thank you for sharing this. I have just joined Pinterest and so will be referring to your tips and how to connect the platform to my other social media accounts and websites.

    1. Hi Lisa, I totally agree with you. It requires more work to be able to benefit from the traffic from there, but sometimes the numbers might be worth your effort.

  4. As an advanced pinner, I agree with all of these great tips! I get a lot of traffic from Pinterest, and it’s helpful to see which pins do better than others. To be honest, I think it’s about catchy graphics and images in your graphic!

  5. Great post! I’ve tried quite a bit of these and my following on Pinterest is still dismal after posting consistently 5 days a week since February! 84 followers to be exact lol. I just don’t get Pinterest.

    1. Hi Tracy, it doesn’t work out fast, it takes time. Try to join Groups on Pinterest for more exposure. Also work more or join Pinterest Groups on Facebook to gain more followers.

  6. thanks for the insight. I am still learning about how to naturally increase my social media traffic, Pinterest is the slowest one me at the moment.

    1. Hi Daria, Pinterest can be the best source of traffic even better than Facebook, keep on learning, maybe you can pick some of the online pinterest courses to give you more tips.

  7. Lots of useful tips here. I think that many folks often overlook the power of Pinterest in favor of increasing their presence on Facebook and other Social Media outlets.

    1. Hi, thanks for your comments. Most people don’t make effort to use Pinterest simply out of ignorance. Pinterest if well used can bring in more traffic than any other social media networks.

    1. Thanks for commenting on this post. It usually takes time to start seeing good traffic from Pinterest. All I can tell you is to Keep working on it while incorporating some of these tips and soon you will see the results.

  8. I’ve recently incorporated Pinterest into my blogging traffic. Found so helpful tips here, going to work on my board covers. Thanks

    1. Thank you for commenting on this post. Pinterest can be a good and reliable source of Traffic if used well incorporating the tips mentioned in this post.

    1. Thanks for commenting on the post. Pinterest is a good traffic source if used well. Also you need to be patient to start seeing really results.

  9. Thank you for sharing this valuable content! So helpful. I’ve had Pinterest reccommended to me before, but I was never convinced enough to actually use it to boost my blog. That is, until now! Great post♡♡♡

  10. I’m just starting out in the blog world of treating the blog as a business, not as a hobby nor as my personal diary. I believe that this will help me with my blogs that deal with homemaking, religion and Illinois politics.

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