So many blogs are launched on a daily basis, but only few make it to their cherished goal for which they were started. Most of them die a premature death. To ensure a successful blog requires professional discipline from you as a blogger. The following are some of the most common blogging mistakes that you should avoid.
Most new bloggers start with a false notion that blogging will enable them make quick money, on the contrary blogging requires time and persistent efforts to yield results. It takes focused efforts to make your blog known and popular. Therefore it takes time and continuous dedication to start making money on your blog.
Before you even start a blog, you need to decide on a single niche, which you want to blog about. Failing to do so, is perhaps one of the biggest mistake made by bloggers. Don’t choose multiple niches. Your audience/readers should be clear about what they get from your blog. It should be a niche that you are passionate about. Also having a single niche, is good for search engines as it helps search engines to position your blog hence directing visitors to your site looking for topics about the niche you are writing about.
The content you write should not be copied, it should be original. You should start by researching the topic before you actually begin to write the content on the blog. This enables you to write unique content that is useful to your readers. Your content should have value and easy to read. Quality content is the main influencing factor for your visitors.
Over stuffing your content with keywords to rank high on the search engine results page can spoil the flow and relevancy of the content. Though your content can rank high on the search engines, but it may be of no value to the visitors as they simply fail to understand what the content delivers to them. Make a compromise, whereby your content is liked by both your readers and the search engines.
Starting a blog is one thing, and maintaining it through frequent writing of posts is another. Choose a frequency say weekly or monthly and stick to it. If you don’t write regular content on your blog, then you tend to lose visitors and this can affect your search engine rankings too. A blog with no fresh content becomes stagnant and is equivalent to a dead blog. Blogging on a regular basis is vital element for a successful blog. This helps to keep a regular flow of traffic of visitors to your blog.
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If you just write and do nothing, then no one will visit your blog. You need to use social media channels like Facebook, Twitter, LinkedIn to get vital source of traffic to your blog. You also need to use Content promotional Communities like Quibb, Feedly, Quora to drive more traffic to your blog.
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Your fellow bloggers especially in the same niche with whom you have a good relationship can comment on your posts, write about your posts, providing quality back links which is good for SEO and they can also share your posts on social media hence enabling your posts to reach wider audience.
By not replying to comments, you tend to discourage your readers from further commenting. Some may stop visiting your blog altogether. Reply to the comments on your blog to ensure your blog remains popular with your audience.
Related: 9 Creative Marketing Strategies you can’t live without as a Blogger
On-Page SEO involves tasks like proper headings, title tags, font size of the content, proper formatting of the points in your content, setting up image size etc. On-page SEO helps your content rank high in SERPs and thereby stand a better chance to gain a lot of traffic to your blog.
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Link building is an important factor in the overall SEO. The more backlinks you have on your post, the greater the preference you get in search engine results hence more traffic to your blog. If you don’t do link building then, you are losing out traffic to your site.
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Really good to know the mistakes people make when they start blogging. I probably still do one or two but I'm learning and hopefully don't do anymore than that. Great post, really helpful.
Hi, actually is a long learning curve to becoming a professional blogger, with time, you will be there.
Thanks for sharing this information. It will help the beginners very much.
Thanks for dropping by.
I agree with you there. I'm amazed at how some bloggers cram everything they can think of in their blog. You can't write about fashion, pets and SEO at the same time! Pick one!
Hi, always good to have your comments. Focusing on a given niche has always proved to be the best way to go.
i agree with all of your points(mistakes)
Thanks for your comments.
Great tips! I think a lot of new bloggers especially make these mistakes.
Hi Shauna, thanks for your comments.
I think the imperative point is joining forces with other bloggers in your niche because you share tips, experience and also lead warm traffic to each other. Facebook groups have really helped me a lot and I will continue to use them.
Wonderful post, John!
Hi Owen, I really appreciate your insights on this topic. Facebook groups especially in the same niche if used well can drive a sizable traffic to any given site.
So many good reminders! My to-do list just got even longer! And you are so right about the easy money fast...doesn't exist haha! My blog started as a journal of our trips for my friends and family, but I am SLOWLY learning how to monetize it. Slowly but surely I will break even, and then will actually make some real money....some day!
Hi April, thanks for your comments. A blogger should first focus on creating good content to attract traffic. With reliable readers coming over and over again, he/she can easily monetize the blog.
I'm a new blogger and I absolutely loved reading this post! It gave me affirmation that I am on the right track in some areas and also gave me suggestions of how I can improve in other areas.
Hi Laura, thanks for your comments. Yes, this can act like a check list.
Whenever I watch videos on YouTube about how to build websites or blog, a few of the users would ask common questions like can they make money from it or how they can monetize it. It’s important to let them know that building a blog is easy but to maintain it, let alone to make money from it is very difficult. I always tell them that you want your blog to be known for its content and not by how many ads you have.
No 5 is something I always struggle with. There are times where I didn’t post for months due to other commitment. And, when I’m free I used to post 2 or 3 times a week…very diligent eh :-D If I have to suggest one thing, that would be to write a few posts before you create your blog. That way you always have posts ready to be published and at the same time can do research for other future posts.
As for no 7, I commented on a few blogs that have the same niche as I am. What happen after that leads to no 8, which is quite frustrating. I know they are quite a popular blog, but to me if you have time to create a new post every week why don’t spend some times replying to your comments. At least, show some appreciation for those who takes the time to read and comment on your blog.
Hi Meina, thanks for your insights on the same topic. Blogging is all about Preparation, Consistency and Patience. If you prepare your blog posts well in advance before you publish them with good research, you will produce quality content. Consistency keeps your audience coming over and over again. When you reply to their comments, they feel that the author is also someone who is caring, not just any other person just interested in having them as readers. If you have patience, you will know that money will come with time.
Glad to see not only you providing great tips, but also using them as well! Thanks!
Hi Erika, Yes, Knowledge is good when it is applied.