Categories: Blogging Tips

5 Reasons why you need an Email List as a Blogger

Have you ever been restricted from using the social media? or your site banned by the search engines? Getting banned either by the social media or search engines means that the only way you can get traffic to your site is through your email subscribers. Having an email list gives you an upper hand when it comes to controlling who visits your site and when. There several reasons why a blogger or business person needs to start building an email list now as enumerated below:

An email inbox is a personal space – someone’s email box is more private unlike the social media where everything is in the open. With an email you get to build a relationship with your subscribers as you have more time with them.
You own the list – The list belongs to you unlike the social media followers. The list is not owned by the email service providers. You can always download the .csv file from the email service providers. You are the only person permitted to send emails to the list.
You have full control – You have control over when people will receive your emails. Whenever you send an email out, you can immediately drive traffic to your blog or website landing pages hence if you have something to sell, people will be there to listen and perhaps buy. When you post something on social media there is no guarantee that your followers will see them in fact at any time only a small percentage of your followers will see your posts.
Automation – Automation makes email marketing a great tool, with a good email service provider like GetResponse you are able to send customized automated emails to people e.g. you can send a particular email to new subscribers thanking them, or subscribers who subscribed 7 days ago etc.
Email Converts better – The most important reason of all is that when someone is a subscriber, they are more likely to end up buying from you!

How to get started with Building an email list

For you to start building an email list, you need an email service provider to collect the emails and to send people emails from. These emails include automated emails where you write once and set it up to run on autopilot or broadcasts which you write and send immediately to many subscribers. I recommend GetResponse because it is easy to use, affordable and they have trial offer where you can use and test their services free of charge.

Some of the Best Email Services providers include:

GetResponse
ConvertKit
Constant Contact
iContact

You can also read:

John Mulindi

John writes on a variety of topics. He blogs on topics ranging from social media marketing (SMM), search engine optimization (SEO), search engine marketing (SEM), email marketing, business, personal finance tech, entrepreneurship to personal development. In free time he likes watching football, reading, listening to music and taking nature walks.

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View Comments

Natalya says:

February 9, 2018 at 5:19 am

Useful information! I am definitely working on my email automations :)
- John Mulindi says:
  
  February 9, 2018 at 8:51 pm
  
  Hi Natalya, thanks for visiting.
lisaloves2write says:

February 8, 2018 at 6:33 pm

Great post! I just started a list and am working on building it. Here's to all our success!
- John Mulindi says:
  
  February 8, 2018 at 8:40 pm
  
  HI Lisa, thanks for reading. With a list, you are assured of traffic and can make money in it.
DD´s blog says:

February 8, 2018 at 3:51 pm

Useful and interesting post
- John Mulindi says:
  
  February 8, 2018 at 6:24 pm
  
  Hi, appreciate your visit.
Dr. Elise Cohen Ho says:

January 8, 2018 at 12:53 am

Check out Active Campaign. I really like what they offer too.
- John M says:
  
  January 8, 2018 at 6:15 pm
  
  This too is new to me, normally we know and use the most popular ones like Aweber, Mailchimp, GetResponse etc. Always good to compare and check the various services before settling for one.
lemons2408 says:

January 5, 2018 at 7:09 am

I agree - the money is in your list! Great article, and all so true!
- John M says:
  
  January 5, 2018 at 4:21 pm
  
  Thanks for reading.
robin rue says:

December 27, 2017 at 3:26 pm

I don't have an email list and have been tossing the idea around for a while. Maybe 2018 will be the year I start one.
- John M says:
  
  December 27, 2017 at 4:45 pm
  
  Hi, thanks for reading. All the best in the new year.
lacyngo says:

December 20, 2017 at 2:53 pm

I need to work on my email list. I haven't done much with it yet.
- John M says:
  
  December 20, 2017 at 7:00 pm
  
  Hi, yes email list can actually give you additional traffic. Thanks for visiting.
C says:

December 19, 2017 at 9:26 am

I have been debating an email list. This was perfect for me. I absolutely know I need to do this now!
- John M says:
  
  December 19, 2017 at 2:01 pm
  
  Thanks for dropping by.
yoursubboxblog says:

December 18, 2017 at 8:58 pm

Thanks for the great post , it is well detailed and has got me more excited about building my email list

thank you so much
- John M says:
  
  December 19, 2017 at 1:09 am
  
  Hi, I appreciate your visit and taking time to comment.
Laetitia Donaghy says:

December 5, 2017 at 10:59 pm

Very true!
- John M says:
  
  December 6, 2017 at 5:26 pm
  
  Hi, thanks for visiting.