Social media networks like Facebook, & Instagram , (X) Twitter etc. have a great potential of bringing a large traffic to your website or blog. There are tools that can help you to efficiently manage the social media to take advantage of the big traffic generated by these networks. Social media marketing and Management encompasses various tasks that you have to undertake and perform on a regular basis. Social media management tools helps you achieve this in an effective and easy way.
These tools help you automate most of the social media management tasks: you can post your articles, images or videos, schedule tweets and messages. They also provide you with a detailed reporting and analysis system. In this article we look at some of the best tools you can utilize to manage your social media networks.
With SocialBu you simplify every aspect of managing your social accounts from creating and scheduling posts to reporting and performance analysis.
This tool helps you reduce the time you would spend managing your social media accounts. SocialBu works with Facebook, Twitter, Instagram and LinkedIn.
Sproutsocial provides a platform to help you manage your social media accounts on Twitter, LinkedIn and Facebook. With the use of Sproutsocial you can post and schedule messages, manage teams and social channels, assignments and tasks. It has a single stream inbox so that you can monitor your messages from a central place.
This is one of the leading social media management tools. Hootsuite provides you with a well equipped dashboard to efficiently measure and manage your various social media networks and profiles. It provides you with the capability to track conversations as well as monitor the results of your social media campaigns from a single place. You can schedule your tweets and messages, monitor brand mentions as well as get an analysis on the traffic.
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This tool provides one of the most powerful social media management platform. Buzzbundle provides a single workplace to manage all your social profiles. You can schedule posts, messages or announcements.
This is one of the highly rated social networks management tool. It is available as a desktop and web solution. It can be used on Chrome browsers, Windows and Mac powered desktops. Tweetdeck helps you provide flexibility and insight to your social media activities. It helps you arrange feeds, and has filters so that you can focus on what is important to you. You can schedule your tweets, and be up-to date with alerts from fresh Tweets.
This tool makes blogger outreach easy and effective. With Buzzstream you can do various task such an influencer research, accomplish relationship management, do list building, manage outreach, carry out project management and task management.
Buffer lets you add articles, videos and images that you want to share on social media networks while it does the rest for you automatically by sharing them throughout the day. You can manage your multiple accounts such as Facebook, Twitter, Google+. It also offers a detailed analytics and insights on every post you put out through your social media networks. Buffer is available as browser extensions for Chrome, Firefox etc. There are also native apps for mobile devices.
This tool has many useful features to enable you schedule tweets, retweets, auto-follow, Send Direct Messages, Inbox clean up etc. Socialoomph is available as a free trial and as paid option.
This was initially socialbro. Audiense has features that helps you to engage, target and manage audience on Twitter. It comes with tools for browsing your community, enables you to identify major influencers, track engagement, helps you to determine what is the most appropriate time to tweet. You can also generate a report and do analysis of the tasks performed.
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You can also read: How to create a successful social media marketing plan
This tool enables you to engage with your customers, measure the results as well as monitor your brand across various social media sites. This is done from a single workplace. You are able to schedule messages and can run and manage varied marketing campaigns too. Sendible enables you to do brand monitoring, generate leads, do sentiment analysis and you can build brand awareness. You can also access powerful analytics and tracking tools.
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View Comments
Yu have introduced me to some new options. I am having fun exploring them.
Thanks very much for reading.
Hi,
Are Sendible and Audience free? Congrats! You won the Inspire Me Monday Linky Party again!
Janice
Hi Janice, thanks for visiting and for the win! They are free to join, but you may need to pay for more features. I think its like the way other social media networks where you pay for a bigger reach like Triberr, even this too happens on Facebook where you pay for your posts to be boosted.
This is some great info. I had only heard of Hootsuite before. You broke things down really well!
Thanks for the positive feedback.
I've tested several different social media tools and Hootsuite is definitely my favorite. I've found it offers the best social media management for me, but there is certainly a tool out there for everyone. I'll be tweeting and pinning this post! Greetings from the Inspire Me Monday linky!
Hi, yes Hootsuite is one the best tool for social media management with its amazing features that make your work easier. Sproutsocial and Buffer are too some of my favorites. Thanks for visiting.
Very comprehensive post as usual, John! This really comes in handy! I'm still (stupidly) posting manually or using the inbuilt schedulers (except for Pinterest - I use Tailwind) but thinking of getting a tool to manage my social accounts, so thanks for the detailed and useful tips!
Hey Lucrezia, thanks for visiting again. Yes, these tools helps you save time and also makes it easy to manage several accounts with ease though you have to do the engagement manually, these helps build a relationship with your followers.
I had only heard of a couple of these, I didn't know there were so many out there! And the one I use isn't even on the list! I use Recur Post. It probably doesn't do a lot of the stuff the others do, especially since I have the free version, but free is all I can afford at the moment! It has saved me a lot of time, though, which is what I was looking for! Thank you for sharing these, it's something to keep in mind for the future!
Hi Cherryl, thanks very much for the insightful comments on this post. It is always good to shop around for the best tools before settling for one. Reading articles like this gives you arrange of tools to select from.
Social media can take a lot of time. Tools to cut it down are really important.
Hi Peter, yes tools helps you make some tasks easy to manage saving you a lot of time but it is also advisable to take time to engage your audience physically therefore finding the balance between automation and being active by yourself leads to better results.
Thank you for posting this. Sharing posts on social media can be time consuming and I have been looking for ways to manage my time more effectively.
Hello John, exactly true, tools makes it easy to schedule and post even at times when you are doing other tasks. You can also be able to monitor how you content is performing, in terms of engagement. This enable you to make improvements where necessary.
This is where I struggle. Social media is so hard to keep up with. Thanks for sharing.
Hi Poeksel, am grateful for your visit. You are welcomed again.
I hadn’t heard of any of these before reading this post. Thanks for the informative read ?
Most welcomed.