9 TOOLS TO HELP YOU MANAGE YOUR SOCIAL MEDIA NETWORKS

Social media networks like Facebook, Google+, Twitter etc. have a great potential of bringing a large traffic to your website or blog. There are tools that can help you to efficiently manage the social media to take advantage of the big traffic generated by these networks. Social media marketing and Management encompasses various tasks that you have to undertake and perform on a regular basis. Social media management tools helps you achieve this in an effective and easy way.

These tools help you automate most of the social media management tasks: you can post your articles, images or videos, schedule tweets and messages. They also provide you with a detailed reporting and analysis system. In this article we look at some of the best tools you can utilize to manage your social media networks. 9 Tools to help you with Social Media Marketing

SPROUTSOCIAL

Sproutsocial provides a platform to help you manage your social media accounts on Twitter, LinkedIn and Facebook. With the use of Sproutsocial you can post and schedule messages, manage teams and social channels, assignments and tasks. It has a single stream inbox so that you can monitor your messages from a central place.

HOOTSUITE

This is one of the leading social media management tools. Hootsuite provides you with a well equipped dashboard to efficiently measure and manage your various social media networks and profiles. It provides you with the capability to track conversations as well as monitor the results of your social media campaigns from a single place. You can schedule your tweets and messages, monitor brand mentions as well as get an analysis on the traffic.

BUZZBUNDLE

This tool provides one of the most powerful social media management platform. Buzzbundle provides a single workplace to manage all your social profiles. You can schedule posts, messages or announcements.

TWEETDECK

This is one of the highly rated social networks management tool. It is available as a desktop and web solution. It can be used on Chrome browsers, Windows and Mac powered desktops. Tweetdeck helps you provide flexibility and insight to your social media activities. It helps you arrange feeds, and has filters so that you can focus on what is important to you. You can schedule your tweets, and be up-to date with alerts from fresh Tweets.

BUZZSTREAM

This tool makes blogger outreach easy and effective. With Buzzstream you can do various task such an influencer research, accomplish relationship management, do list building, manage outreach, carry out project management and task management.

BUFFER

Buffer lets you add articles, videos and images that you want to share on social media networks while it does the rest for you automatically by sharing them throughout the day. You can manage your multiple accounts such as Facebook, Twitter, Google+. It also offers a detailed analytics and insights on every post you put out through your social media networks. Buffer is available as browser extensions for Chrome, Firefox etc. There are also native apps for mobile devices.

SOCIALOOMPH

This tool has many useful features to enable you schedule tweets, retweets, auto-follow, Send Direct Messages, Inbox clean up etc. Socialoomph is available as a free trial and as paid option.

AUDIENSE

This was initially socialbro.  Audiense has features that helps you to engage, target and manage audience on Twitter. It comes with tools for browsing your community, enables you to identify major influencers, track engagement, helps you to determine what is the most appropriate time to tweet. You can also generate a report and do analysis of the tasks performed.

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SENDIBLE

This tool enables you to engage with your customers, measure the results as well as monitor your brand across various social media sites. This is done from a single workplace. You are able to schedule messages and can run and manage varied marketing campaigns too. Sendible enables you to do brand monitoring, generate leads, do sentiment analysis and you can build brand awareness. You can also access powerful analytics and tracking tools.

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Author: John Mulindi

John is very passionate about Digital marketing. He blogs on topics ranging from Social Media marketing, Search Engine optimization, Internet Marketing, Email Marketing, to Personal Development. In free time he likes watching Football, Reading, Listening to music and taking Nature walks.

159 thoughts on “9 TOOLS TO HELP YOU MANAGE YOUR SOCIAL MEDIA NETWORKS”

  1. Hi John,

    Awesome list. Tweetdeck and buffer are my favorites from this list. Both are free, easy to use and offers many features to manage your social account especially Tweetdeck.

    Thanks for the share,

    by
    Manoj

  2. Thanks for the tips! It’s crazy how much valuable time social media can suck from you if you’re not careful.

  3. These are some fantastic tools, John. So far, I’ve only tried Buffer and Hootsuite so I’m happy to try the others as well. Thanks for sharing this again.
    Visiting today from #ThoughtfulThursdays.
    Marva | SunSparkleShine

  4. Hootsuite is the only one of these I’m familiar with, and I don’t love it, so I’m going to check out some of the others. Thanks for sharing this at Booknificent Thursday on Mommynificent.com!
    Tina

    1. Hi Janice, thanks for visiting and for the win! They are free to join, but you may need to pay for more features. I think its like the way other social media networks where you pay for a bigger reach like Triberr, even this too happens on Facebook where you pay for your posts to be boosted.

  5. I’ve tested several different social media tools and Hootsuite is definitely my favorite. I’ve found it offers the best social media management for me, but there is certainly a tool out there for everyone. I’ll be tweeting and pinning this post! Greetings from the Inspire Me Monday linky!

    1. Hi, yes Hootsuite is one the best tool for social media management with its amazing features that make your work easier. Sproutsocial and Buffer are too some of my favorites. Thanks for visiting.

  6. Very comprehensive post as usual, John! This really comes in handy! I’m still (stupidly) posting manually or using the inbuilt schedulers (except for Pinterest – I use Tailwind) but thinking of getting a tool to manage my social accounts, so thanks for the detailed and useful tips!

    1. Hey Lucrezia, thanks for visiting again. Yes, these tools helps you save time and also makes it easy to manage several accounts with ease though you have to do the engagement manually, these helps build a relationship with your followers.

  7. I had only heard of a couple of these, I didn’t know there were so many out there! And the one I use isn’t even on the list! I use Recur Post. It probably doesn’t do a lot of the stuff the others do, especially since I have the free version, but free is all I can afford at the moment! It has saved me a lot of time, though, which is what I was looking for! Thank you for sharing these, it’s something to keep in mind for the future!

    1. Hi Cherryl, thanks very much for the insightful comments on this post. It is always good to shop around for the best tools before settling for one. Reading articles like this gives you arrange of tools to select from.

    1. Hi Peter, yes tools helps you make some tasks easy to manage saving you a lot of time but it is also advisable to take time to engage your audience physically therefore finding the balance between automation and being active by yourself leads to better results.

    1. Hello John, exactly true, tools makes it easy to schedule and post even at times when you are doing other tasks. You can also be able to monitor how you content is performing, in terms of engagement. This enable you to make improvements where necessary.

  8. Extremely helpful list and while I am familiar with some of them like Hootsuite, Buffer and Tweetdeck, I haven’t given the others a try. Maybe I should. Are the others all paid platforms?

  9. I hadn’t heard of any of these other than Hootsuite. I think I will go and take a look at some that may help. Do you have one that you think works best ?

  10. I really like your article but here I want to add my knowledge and experience in social media management I use Social Champ it has very impressive feature more interesting is recycling post which helps me in gaining more generic traffic I recommend you to try it !

  11. Hey John,

    That’s an awesome list. I invite you to try SMhack. In addition to the publishing, engagement and analytics, SMhack also offers competition benchmarking where you can spy on competitor’s social strategy. It also has approval workflow which makes ensures that the brand is in full control of their social media marketing. I would love to see your thoughts on SMhack. Give it a shot!!

  12. Great list! I’ve been using the Later plugin and cannot stand it, so I will have to try some of these. I really feel that Hootsuite is the next best bet, since it seems you have to continually post (a lot) on a daily basis with Pinterest.

    1. Buffer is good too, and Tailwind works well for Pinterest. Maybe you can test Hootsuite on trial basis to see their performance. Sometimes the performance/capabilities may justify the cost.

    1. Yes, the good thing about these tools, is automation. You don’t need to be present all the times on social media to post. You can have your posts or messages automatically set to be posted at a given future time.

  13. I actually read this yesterday. There is a lot of value here. i for one get distracted very easily and then wonder why page views are down at the end of the month, haha. Thanks for all the tips!

  14. Hootsuite is my holy grail! I have been using it forever. I definitely have to look into some of these other resources though. Great post 🙂

  15. I’ve just discovered a social network called friends+.me that can post to Google+ communities! I found that Google+ communities can be a gold mine for targeted traffic and I’m testing Friend+.me right now. I will let you know how it goes! Happy to see that you have Pinterest images in your posts now! They look awesome. Sharing 🙂

    1. Hi Claire, thanks for dropping by, I have tried Google+ communities but I think they need a lot of engagement with the fellow users to gain from the traffic. I find Facebook Groups to more easier to use than G+ communities with regard to self promotion.

  16. I’ve been looking for the perfect tool to manage my social media and I think I’ve finally found it. Does buzzbundle really work with all social media platforms?

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