Having high quality content that reaches the desired audience is one of the main goals of any blogger out there. In this article, we look at some of the most effective ways to get the best results with your blog posts.
Having a documented content strategy keeps your content creation on track. A strategy helps you plan what you need to create, visualize what you already have and know how to use your content to its fullest potential. A strategy also helps you schedule your content creation, publication and shares on the social media. A strategy must have goals like a desired percentage increase in traffic.
Social media networks provides a better way to reach a wider audience for your content. Find the right time and days when your audience are most active and post your content during those times. Since the life time of content on social media is very short, it is advisable to share content multiple times for a greater audience reach.
Images have an incredible influence on engagement levels. Create content that is visual by nature, such as infographics and slide shares. Include visual graphics in your blog posts to enhance your content. I personally use Canva to create my blog posts images. Ensure you have the right sizes of images that can easily be shared on the social media.
Related: 9 Effective Ways of Repurposing Content for Best Results
When you become an authority in your niche or industry, your audience look to you for insights and opinions on what matters in your field. Your blog or website gives you a platform to showcase your industry expertise and build a reputation. You can become an authority in your field by:
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Create a regular schedule of content publication within your content strategy. Remember consistency is a key component of effective content creation.
Make sure your audience knows how to take the next step from passive reader to engage follower. Use an appealing language, colors, and size when creating calls to action, this motivates your audience and creates a feeling of anticipation e.g. Download a Free E book, Grab your Free Course, Sign up for our Free email newsletter etc. This conveys the value behind the offer.
You can also read: How to promote your blog with Social media
Create content that draws attention to other experts in your niche or industry. This will help you build valuable relationships within your industry.
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I like the idea of amplifying your peer content; this is great advice!
Thanks for reading!
Great post! Consistency is the key I know and also I am trying to be consistent regarding content creation part :) Thanks for sharing these tips.
Welcome.
I believe that sharing your blog on a social media can be very helpful. So whenever I saw new blogs from my friends I support them by sharing their blog.
Thanks for visiting.
I really agree with you here, this is such an informative and helpful article, thankyou for sharing
Welcome.
I need to be better at sharing my posts more than once. A lot of my blogger friends do it and their results don't lie!
True, more shares means more traffic. Thanks.
I really need to get organized and have a documented content strategy. I really need to work on that! Thanks for the great suggestions.
Hi Kristy, thanks for commenting on this post! You are most welcomed.
There are some great tips mentioned here! The call to action was one I recently implemented and have had some success so far!
Glad to learn that. Thanks.
Great ideas, I'm sure this helped so many people get back on track! It's nice to see others willing to help.
Thanks Tonya, for that nice feedback!
Thanks for all of these tips! I could always use some new advice on how to improve as a blogger
Well appreciated.
i think this is where iam going wrong i got no strategy - cos i write for fun and i think that if i apply to much strategy for me blogging would become hard work - kind regards Pati robins
Hi Olivia, sometimes blogging is just a hobby, so now worries.