Are you getting the desired results from your content? Is your content getting more shares on social media like Facebook or recommendations from your audience? These are some of the important questions you need to ask yourself with regard to the content you write and publish on your blog. You need to find out how you can create catchy headlines that will compel your audience to want to know more from your articles.
A catchy headline will get the reader’s attention straight away and compel them to read more. Writing clear, concise and original content is important but words that appeal to your audience emotions is the magic ingredient that gives your visitors a reason to want to dive deeper. When you are writing your content try to your level best to let your readers know from the go, what the topic is all about. Don’t trick people into reading a blog post that is completely different. Having content that is focused on your audience, with headlines that are short, and blended with numbers & statistics is a sure way to increasing content engagements or interactions.
We have several ways you can capture more readers as discussed below:
Asking your audience’s opinion will engage them in the content and provide valuable insights that you can even use in your business. Note that people like sharing their opinions on any given topic, that is why polls are very common nowadays. You can ask questions like:
” Can you share…”
” What will happen if …”
Give them a good reason why they should they should read your article
A simple phrase, ” read this” won’t generate much response from your audience. Instead, provide a specific number and why. For example:
- ”5 Reasons you need an email list..”
- ”8 Reasons why bloggers fail..”
- “10 things you should avoid….”
- ”These are reasons you need…”
Improve common phrases with uncommon words
Some phrases are so common that if you use them, they may appear as spam. Some of them include:
” Make your first million”
” Start your business today”
” Be financially free ”
Instead of writing as in the above examples, you can incorporate uncommon words to make your headlines unique like:
”These sales statistics will make you shocked”
”This will change your weight completely”
Provide a deadline or timeline
People will want to find out more about a given event when they read a specific date. This can work for a historical reference as well as something coming in the future. By providing a deadline, they will likely read about why they should take an action e.g.
” Do this by…”
” Get these notes before..”
Keep your headlines simple
Don’t use many words in your headlines, instead choose a clear, concise and simple description that your audience will understand. You also need to consider your audience who uses mobile devices. For example:
”This is why you need to keep fit”
These are simple guidelines that any person can apply when writing their content. You can start incorporating some of these tips in your blog posts, and you will see more interactions on your content. Do you know of more tips on writing catchy headlines ? share them in the comments section below.
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