Benefits of Choosing WordPress as a Content Management System (CMS)

What is a Content Management System?

A content management system often abbreviated and used as CMS manages the content that you publish online on your website. Content in this case can be text, images, graphics, videos, sound, documents, photo streams or any other form. To effectively create, edit and manage your online content in the electronic format, you require a content management system.

In the past, to manage content online, you had to be familiar with HTML & CSS and related web programming. The rapid expansion in the content publishing industry led to the development of CMS that can help you manage content online without any background in programming.  With a content management system, the process of creating, editing and publishing can be effectively streamlined with the help of a combination of set rules and processes. In other words, a CMS automatically manages your content that you post online without much difficulty.

Benefits of Choosing WordPress as a Content Management System (CMS)

In a nutshell, CMS is a tool or a combination of tools that can assist you in creating, editing, publishing and managing content online, in any given form. CMS enables you to easily manage your online content in electronic or digital format.

Categories of CMS

Content management systems can be classified into five categories as follows:

  • Document Management System (DMS)
  • Digital Asset Management Systems (DAM)
  • Web CMS
  • Enterprise CMS
  • Component CMS

Document Management System

This is a cloud-based solution for managing, storing and tracking documents. It offers an automated solution for uploading, processing and distributing business documents, removing the requirements for printing, copying and scanning. Typical Examples of document management systems include: Dropbox, OneDrive, Google Workspace, iCloud, and so forth.

Digital Asset Management System

This system allows you to produce, manage, store, organize and distribute digital assets. This system supports various formats that include images, audio, fonts, logos, papers, and so forth.

A cloud-based digital asset management system is a centralized library that allows an employee, client or contractor to access content expediently from any location. Example: Brainfolder

Web Content Management System

This allows website publishers/bloggers or online content creators to manage content without the need for knowledge/skills in HTML or CSS or web programming.

Examples of web content management systems include: WordPress, Wix, Squarespace, Drupal, Hubspot, etc.

WordPress.com

Enterprise Content Management System

This CMS system allows businesses to create, manage and distribute many forms of content. For example, documents can be sent to employees, business executives, customers, etc. for a particular objective. Examples include: Zoho Docs, DocuShare, etc.

Component CMS

Component content management system organizes content at the granular level; instead of handling material page by page, this system, collects words, phrases, paragraphs or images, in other words, components, and keeps them in a single storage. Example: Documentum.

Benefits of Choosing WordPress as a CMS

SEO Friendly

Since WordPress gives prominence to building websites and the creation of web based applications, search engine optimization (SEO) is one of its top priorities. In addition to this, you can optimize your content for search engines by choosing from various SEO plugins available through their platform like Yoast or AIOSEO plugins.

Highly Versatile & Extendable

The variety of WordPress plugins enables you to accomplish almost anything, from e-commerce, social networking, event management, to forums, just to name a few.

Open Source CMS

Because WordPress is a free open source CMS, you are not required to pay a licensing fee. Besides lower cost of development for businesses as compared to other platforms, WordPress can also help businesses save on their costs due to its functionality and versatility, which allows developers to build each other’s code and create custom layouts and features.

Inbuilt Ecommerce Solutions

WordPress has inbuilt ecommerce solutions and programming features that can be utilized by small, medium-sized online stores in addition to large-scale business enterprises that provide complex selling requirements. Businesses can create a network of ecommerce stores using similar code base.

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Author: John Mulindi

John writes on a variety of topics. He blogs on topics ranging from social media marketing (SMM), search engine optimization (SEO), search engine marketing (SEM), email marketing, business, personal finance tech, entrepreneurship to personal development. In free time he likes watching football, reading, listening to music and taking nature walks.

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