Most influencers use Brand sponsorship which is also referred to as sponsored content to monetize their blogs/ websites and social media networks. In fact brand sponsorship is one of the biggest sources of revenue for influencers. Sponsored content allows influencers to tell their authentic stories on different social media platforms enabling collaborations between different brands and influencers in what is generally called influencer marketing. Influencers can share their insights about a range of topics or their own opinions and experiences about the brands they love (Sponsored by a brand).
We have a number of influencer networks that connect bloggers or social media influencers with brands. We are going to look at some of the top influencers, that can enable you make big money online.
This is a digital content marketing influencer network connecting bloggers and brands/advertisers. It’s kind of a different platform from the other networks in that all you need to do is create your offers, this can be a blog post, or twitter offer, which is then approved and activated on their marketplace. The advertisers can then be able to access it via relevant content search on the platform. Interested advertisers can book your offers, and from here you can decide to work with them or not. Bloggers can make money on this platform in the following ways:
- Sponsored blog post
- Product reviews
- Video posts
- Social Media Marketing via Facebook, Twitter, Google, and YouTube
- Text Links Placements on your blog
It is free to sign up, you can simply register here.
This is one of the world’s largest network that match content providers and Brands (advertisers). IZEA has around 0.3 M content creators or influencers registered on their sites. They connect these influencers with up to 60,000 Brands or Advertisers.
Big Brands like Unilever, Pepsi, Volvo, to name just but few make IZEA’s client list. Anyone can sign up with IZEA for free and start making money through brands sponsorship. To get started with sponsored posts, sign up here.
If you have a large number of followers on your Twitter account, then this is the network you need to join and start making money by running campaigns in form of sponsored tweets. In fact SponsoredTweets is rated one of the best networks in terms of making money through running campaigns through tweets. They have a Simple sign up, and anyone from any part of the world can join the network. All you need to ensure is, a reasonable number of followers on your Twitter account, to enable you get campaigns invites. If you aren’t a register with them, you can join here.
I have worked with several influencer networks, but when I came across Webfluential, it topped my list, as one of the best networks to help you make money as an influencer. Webfluential provides various options to help you make money. Some of the reasons why Webfluential is the best network include:
- Various ways to make money: Content writing, Content Marketing, Display Media etc.
- Easy to join, you can join the network using your Instagram or Twitter accounts, provided you have atleast 1000 followers.
- Bookings start coming provided you have completed you profile, and added your social media and Blog Channels.
- Great team behind that ensures that you are matched with the right brands.
If you aren’t yet a member, you can join Webfluential here.
Linqia connects brands and bloggers. They have strict requirements when it comes to registering new influencers. Some of the requirements you need to meet before you sign up are:
- Have 2500+ social followers or unique monthly visitors to your blog.
- Live in the U.S. and Canada.
- Have at least 60% non-branded /sponsored content but in case you have branded content, you must have at least 50,000 social followers or unique monthly visitors.
The good part about Linqia is that you have the potential to increase your earning with increased social media reach or blog visits.
Glambassador is a great network especially for new bloggers or social media influencers with reasonable followers base. It’s much easier to join this network as compared to many other influencer networks out there. They have many campaigns that you can choose to participate in ranging from Beauty, Business, Fashion, Home & Decor etc. If you are not yet a member, simply sign up here.
Blogmeetsbrand is one of the pioneers in influencer marketing with over 40,000 influencers. They leverage technology to match brands with optimal influencers. They handle a wide range of niches from Fashion/Beauty, Lifestyle, DIY & CRAFT, Technology to Travel among other niches. They work with Big Brands like Walmart, Neutrogena etc. It’s free to sign up but you need to have a reasonable follower base on your social media networks and a good number of visitors to your blog to qualify for sponsored posts.
Activate is in fact the company behind Bloglovin. So if you are already using Bloglovin, you can simply join them using your account. This is just like any other influencer network. They connect brands with bloggers. They have over 75,000 influencers and content creators already using their platform. They client list includes well-known brands like Gucci, BURBERRY among others. It’s free to sign up.
Tapinfluence was originally called Blog Frog. They changed the company mission towards content marketing through social media influencers from the initial mission of selling ads. Tapinfluence is one of the most recognized names in the influencer marketing platform. Some of their big clients include: Target, Volvo, Microsoft, Pillsbury etc. Tapinfluence remains one of the leading platforms that connect Brands and Influencers.
Pollinate is one of the new influencer marketing networks with around 2500 content creators or bloggers connecting with up to 50 brands or industries at the writing of this post. This is a good network especially to new bloggers. Some of the brands they work with include: Target, Alotta, Rubbermaid, among others.
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Influence Central is among the top established influencer networks. They work with Bloggers, Visual storytellers, and social media influencers. This is a good network if you want to make some reasonable earnings from sponsored posts. It is free to join, although at the writing of this post, they only accept U.S. and Canada Residents.
Collective Bias leads in influencer content marketing. They leverage the power of technology to help brands match the right influencers which enable them to run successful influencer campaigns. If you currently reside in U.S. and Canada and you are interested in influencer marketing, then this is the network to start with.
Adly is a digital marketing software and service provider. They connect Brands with influencers to drive sales or increase brand reach. They work with brands such as Walmart, L’OREAL, UNICEF, etc. It is free to register with them.