Coming up with great blog post ideas for your site is one of the keys to becoming a successful blogger. So how do you go about this? We will try to answer this question by discussing various tactics that are commonly used by some of the successful bloggers or online content creators and which you can use too to create best blog ideas for your blog.
Use Google’s Keyword planner
Google’s Keyword Planner is a great tool to help you check search volumes for specific queries which lets you know if they are worth pursuing and if they have any competition. It also displays related keywords which is very useful especially when you are coming up with even more relevant topic ideas.
Check out your competition’s archives
To help you remain on top of your game by providing quality content to your audience, that is current and relevant, you can check out your competitors or even fellow bloggers in your niche. Find out what they have written in the past, and what they are presenting right now. You can use this as an inspiration to improve on your ideas. This does not mean you copy exactly what they are doing but you can learn from them by checking what has worked for them.
Use Google trends
Check out Google Trends frequently to see what people are talking about online, and if any of those trends fall under your interest.
Check your competitors’ mailing lists
Most of the time, bloggers who have subscribers will send on regular basis exclusive content to them. If you are one of the subscribers you will definitely benefit from this content, and you can pick some ideas from it.
Check relevant online communities
Various online communities can be a good source of potential topic ideas in any niche provided you join the ones that are relevant to what you are blogging about. Checking communities that cover same topics as your blog is an excellent way to come up with new ideas. These communities can be Facebook groups, Twitter lists, Forums or Q& A platforms like Yahoo answers and Quora.
Recommended: Internet Marketing Resources for Content Creators
Follow top contributors in your niche on social media
Consider following the top contributors on social networks like Facebook, Twitter, LinkedIn in your field. You will notice that they occasionally share information that can be a source of good ideas for your blog.
Read user comments
Your audience or readers often will ask questions or just give their views with regard to a given topic. This can also be a valuable source of new ideas for your blog.
Use Hubspot’s blog topic generator
Hubspot Blog Topic Generator can help you come up with new ideas for your blog posts related to specific keywords that you fill in.
Use your analytics
Your demographic data can be used to help you find blog post ideas that are relevant to your target audience.
Re-target past posts for new audience
You can target a previous post to a new audience. This can be the same content but with some few changes say in the Title to suite this new audience.
Related: 12 Content marketing tools for Bloggers
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Ask your readers directly
If you aren’t sure of what topics to write about, why not consider asking your audience directly? You can engage with them through the comments sections, or even on social media or through emails to help you put together your ideas for the next post.
Get ideas from the books
Books whether printed or in soft copies can be a valuable source of ideas to write about. Check out for books that cover same topics as your blog, for blog post ideas, am sure with some good research you can come up with something good that your audience will love.
Lastly, check relevant news outlets
Keep an eye on news outlets that are related to your field to stay up to date with the latest developments. If you are blogging about Technology, then you wouldn’t want to miss out on the latest development in that field.
The bottom line
Coming up with ideas for your blog posts can be a bit challenging if not tackled well through a plan. Brainstorming for ideas might be hard to some people, but when you know how to do it, everything works well for you.
You may also read:
- Content Marketing Mistakes you should avoid as a blogger
- 9 Creative Marketing Strategies you can’t live without as a Blogger
- Reasons why Semrush is the Best Content Marketing Tool
- 5 ways to write catchy headlines that get read
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